From the NFL to Silicon Valley -- Living Like-minded & Like-Grinded

A raw interview by Mike Tauiliili Brown
Founder and CEO, Win-Win

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About this raw interview

Win-Win is a B2B SaaS company and our Gamified Giving™ technology is a fundraising software that uniquely combines giving with gaming to help organizations raise more charitable funding, effectively engage its audience, and maximize sponsorship value. Win-Win enterprise customer verticals include Pro Sports Teams, Colleges & Universities, Non-Profits, and Corporate Brands.

Win-Win has raised $2M+ in pre-seed funding and notable investors include Backstage Capital, Black Star Fund, Duke University, and several professional athletes.

With an initial focus on helping pro athletes leverage their social influence to create more social good, Win-Win was launched in 2016, debuting the original version of its Gamified Giving technology. With over 175+ pro athletes and celebrities in its partner network, including Malcolm Jenkins and Aaron Donald, Win-Win offered Gamified Giving tournaments, hosted and promoted by the athletes, where fans could join by predicting live sports outcomes while donating to a featured charity. In the tournaments, fans competed for epic experiences and priceless memorabilia from first place to last place on the leaderboard!

Today, Win-Win has proven the economics and fundamentals for this sweet spot of gaming, giving, and fandom, and have built a new business line, focused on supporting its enterprise customer verticals to run Gamified Giving tournaments at scale.

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